Tags Posts tagged with "Luciana Pinazzo"

Luciana Pinazzo

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YdeaIf you remember some time ago I told you about Ydea, expressing my opinion on the work of Emy Burt, owner and designer of the brand, work that I find very complete in terms of offering, but perhaps lacking at the time of a “strong” theme that might characterize it when compared to other productions of accessories and clothing with which Second Life users are used to customize their avatars. Well: Emy read my article and took a pen to write me back, stating “some little things about the Ydea style and the work done so far” which I am happy to share with you, dear friends of Mondivirtuali.it.

Ydea – write Emy Burt – was  born to give the possibility, spending a little, to have outfits complete of all. After a bit of time I decided to create gifts for members of my group (or not) and this was a move that has helped to make Ydea an enough well known brand in Second Life”.  Emy, I might add for those those who do not have an historical memory about, is talking about 2010, ie already after the media hype of the virtual world of Linden Lab had largely passed its peak.

Now, unfortunately – goes on Emy – since a little while trade in SL has changed a lot: a little because of the arrival of the meshes, a little because of the crisis of SL, run a few users and little money” so “to stay afloat, and with to float I mean at least pay for the expenses, you must create so much and everything and sell at reasonable prices”. For this reason, explains the owner of Ydea, “I had to put aside my ideas and personal projects to devote to a job that has little to do with the title of “designer”. I’m creating everything and I based my business on the traffic of my sim, offering promotions in addition to the regular weekly giveaways”.

Ydea giftsIn addition to the sales of the mainstore, “help me a lot of my more than 150 affiliates scattered throughout SL and sales that come through the marketplace” adds Emy, who stresses, however, as “business in SL has been in crisis for quite a bit and stay afloat as I said it is difficult too”. And I can believe this very well, because as (former) general manager of Anubis Style, of my good friend Aubis Hartunian (at the moment out of SL because of lack of time due to RL commitments, but also to increasingly modest results obtained, in spite of the great efforts made and compliments received for her creations) I know even too well that it is not all gold what glitters in the world of “virtual fashion” (as indeed in that of the real fashion: ask yourself why a famous Italian fashion brand like Krizia has been sold to the Chinese Shenzen Marisfrolg Fashion. I give you a spoiler: sales are now a fraction of those of the Eighties-Nineties).

Emy concludes her reply reiterating how “the desire to leave an imprint of my own style there was and still is, but given the time I can not afford to create a dozen clothes every 3 months and sell them at “greedy” prices (at least in term of linden dollars, since we are talking of no more than a few euros per items, ed) as it was years ago”. The times “have changed, for better or worse depending on your point of view: from my point they are not changed for the best at all, but there may be that after years of SL and Ydea things change in this way”. What will be the fate of Ydea? “Until there will be my desire, my time and my financial capacity, Ydea will remain standing, with its own strengths and weaknesses”.

Personally I hope that this will mean many more years and many ideas for Emy and her Ydea and who knows what the “rediscovery” of virtual worlds that seems to have infected even the American “big business”, from Google to Facebook, can not help. Waiting to see how this ends I suggest you continue to follow Mondivirtuali.it, in addition to our account on Twitter (where you can find even myself) and our fanpage on Facebook (but remember: Mondivirtuali is also on Flickr, on Scoop.it and on Paper.li).

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Senban Babii Self

Mondivirtuali.it asked Luciana Pinazzo to interview Senban Babii, winner of the Koinup.com contest “Virtual Diversity” (read here). Here is what she answered, have a nice reading.

Senban Babii Second LifeLuciana Pinazzo: Senban, when were you born in Second Life and why?
Senban Babii: I first rezzed in Second Life in July 2007: one of my colleagues came into my office to steal my coffee and to tell me about a new project we would all be getting involved with, using virtual worlds as an experimental way of delivering contents. I work for a university so the content being delivered would be partly educational content but also possibly creating social spaces for students. To be honest, none of us had any idea of what we could actually use it for. I created an account, logged in and just started exploring. In time, we decided that Second Life wouldn’t be suitable for us, although we did briefly revisit the idea a little later, but when everyone else left, I stayed. I just found the whole idea so enthralling and engaging that I knew I needed to see more of it. I felt that it held potential as a tool for understanding the self but didn’t really understand how or why at that point. In time I got more involved in using the platform creatively. My first exposure to being creative with SL was when I joined La Performance, a virtual dance company. I learned a lot from my time with them; Jie Loon taught me a lot about creativity and about myself. In time I got involved with Vaneeesa Blaylock and her performance art company, first as a performer and eventually as a stage manager. VeeBee was an incredible teacher, constantly pushing me into breaking my own limitations, getting me to look at identity in new and interesting ways I’d never considered.
L.P.: And why did you go away, choosing Eve Online for your works?
S.B.: Why did I leave SL? The truth is I love SL! It’s a hugely powerful tool that contains the potential for so much self-exploration and self-expression if we’re open to the possibility. The simple truth is that I stay away from SL now purely because of the policies of Linden Lab and the way they allow various individuals and groups to datamine and control the experiences of other residents. So in a sense I’ve not left SL, just stepped away during this difficult period. The problem is that I don’t see an end to that difficult period. Perhaps one day I’ll be able to go home, I don’t know. Why did I join Eve? Well, actually one of my friends was heavily involved in Eve and one day we met for lunch and got round to comparing Eve and SL. He persuaded me to try Eve and after a few false starts I ended up staying. I don’t get involved in the combat side of things at all, I just enjoy the idea of a business simulation I guess and in that sense it’s just a hobby, but gradually as the new avatars were incorporated, I began to see it in different ways. But this brings me round to addressing the last part of your question, why I now use Eve for my works. The simple truth to this is that I don’t see myself as creating “works”. I’m not an artist by any sense of the word, I have no background in Art and apart from being involved with La Performance and later Vaneeesa Blaylock, I have had almost no exposure to artists.
L.P.: What does “virtual diversity” mean for you? A way to express yourself, just a funny settings option, or… what?
S.B.: This I feel is really the important point and perhaps the one thing that drives everything I do in virtual space: the question of what is “self”? Senban Babii is in effect an object to think with, through which I explore what it means to be me, to explore self-expression and self-exploration. Consider how Senban appears in Second Life. There, Senban is a perfect reflection of myself as I was during that period of my life, around 2007 to 2010. Rebellious, headstrong, mischievous and frankly, a bit of a troublemaker, a bit angry at life at times too. A while ago, I began to realize that this expression no longer fit somehow, something was missing, something had changed. It took me a while to realize what it was. When the new Eve avatars were revealed, I knew it was time to create a new expression of self, one that better reflected my current stage in life. I tried to maintain as much of the old as I could in the new and the avatars are basically the same person, just at different stages in life. So to sum up, Senban Babii is the way I express and reflect my internal self, a way of taking the me that lives behind my eyes and bringing her into the daylight so I can see just who I am. In a sense I am actually quite shy about the image I used for this competition because it’s not just an image, it’s me in every sense. I see the scars of recent years, a sense of sadness at things lost and yet a sense too of someone who is finally maturing into a more complete person. So while I mostly hide behind a certain amount of anonymity, in truth I’m perhaps more exposed through these images than people realize.
L.P.: Do you create images using Eve Online only?
Senban Babii Eve OnlineS.B.: I enjoy creating images using anything, but in very amateur ways: I don’t have the skills to use Photoshop or anything similar. I usually just take an image and sometimes crop it to emphasize a particular aspect. I’m no artist, I have no training. I did start a photo essay back in 2010 called Dystopia Project which is still on my blog. It was starting to edge into poetry too but it was getting too close to home for my liking so I stopped work on it and most of it remained unpublished. The only other platform I’ve really tried to create images with was the game Fallout 3. I’m still keen to do more with this as it’s a very rich environment but it’s not simply about creating a bunch of images; anyone can do that. The question for me is how does this relate to my self-exploration and self-expression? If it’s just pictures for the sake of it, then it’s mere content and doesn’t fit with my personal goals. So I’d still like to do something with Fallout 3, but only if I can find the right angle to approach it. Both my parents were professional photographers and my mother especially liked to take a single image that somehow told a whole story. This idea always stuck, the idea of a documentary or timeline being reduced to a single image or word. I always carry a camera around with me, looking for moments like that to capture but I’m sure I miss more than I see. This is one of the benefits of virtual worlds of course, you always have a camera to hand. But the camera is really nothing but a physical reminder to go through life looking for those amazing moments. The photos themselves are almost unimportant.
L.P.: Is electronic Art just a graphic game or could it be the art of XXI century?
S.B.: What is a game? Did you ever play with Legos? Are Legos a game? Or are Legos simply a polymorphic tool that allows you to build a multitude of things to play with depending upon what game you want to play today? Someone could certainly spend time building and creating content in Second Life but if all they are doing is putting pieces together then it’s not art, it’s mere function, mere content, playing with that polymorphic tool. That’s great of course! I don’t believe that Second Life itself is Art but I believe it can be a technology that can enable Art. I think it’s important to distinguish between creativity and Art though because I don’t feel they’re the same thing at all. Second Life enables creativity, just like those Legos. For me, Art is about forcing the artist to confront themselves and putting that confrontation on display. You can find Art in paint, in pixels, in marble, in plastic, in avatars, in mashed potato, in anything. There are other definitions of Art of course and everyone will have their own unique thoughts on that.
L.P.: Give your advice to a young artist who want to create images using online platforms.
S.B.: Just be yourself, let yourself out through the tools at your disposal. Be aware of the limitations of those tools and then find interesting ways to go past those limitations anyway.

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Benedetto XVIThe web as a medium of communication and dissemination of culture, new technologies like social networks that foster “a new way of thinking, with unprecedented opportunities to establish relationships and build community“. To underline the potential of these instruments is not the usual search of some American universities, but Pope Benedetto XVI, in presenting the 45th World Social Communications Day, who urges us not to disguise, not to create fictitious identities, not to live a life and experiences different from those of everyday.

In search of sharing, friendship, – explained the pope nearly 10 years after the enactment through the web of an apostolic exhortation, the “Ecclesia in Oceania” by Karol Wojtyla, Pope Giovanni Paolo II, made from his laptop on 22 November 2001 – you are faced with the challenge of being authentic and true to yourself, without giving the illusion of artificially building your own public profile“.

The Church, therefore, try to say its opinion on a sensitive issue as the ability to use new technologies for experiences different from those of everyday life by identifying with characters and masks as well as actors do on stage (will not be a coincidence that for centuries the actors were not given a religious funeral because believed to lack a soul since they played continuously new characters). Technologies, however, especially in social networks and virtual worlds can also lead to create false identities to defraud, or deceive themselves to live a “second life” so fascinating to end up with make us less and less appreciate the first (and only) life we live every day.

Formato FamigliaThe risk seems to be saying the Pope (of whom appear on theFacebook dozens of fake profiles) is a story well told that has happened regardless of whether it is true or false, simply because plausible. “We must be aware that we seek to share the truth does not derive its value from the popularity” Benedetto XVI concluded, and we reminded of a recent broadcast (see:http://lucianapinazzo.blogspot.com/2010/11/formato-famiglia.html) of TV2000 (the digital terrestrial channel of the Italian bishops), “Formato Famiglia”, in which two popular figures of the Italian community on Second Life as Biancaluce Robbiani (aka Anita Carloni, in the studios) and our Luciana Pinazzo (appeared on video “in flesh and avatar” by her office) were invited to talk about the opportunities but also risks of “living in the network“.

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Pinazzo Stardoll

If Second Life, the virtual world for “adult” and “skilled” users for excellence (not so much because of dirty business that take place in the metaverse of Linden Lab but for the many creative possibilities and the absence of any pattern of play and the use of a sufficiently advanced and flexible 3D graphics) has long been a phase of stagnation from which it’s hard to shake, other virtual communities dedicated to a public more “teen” and therefore less complex for their users seem to have a good response to the public.

Stardoll Luciana PinazzoAmong the communities that revolve around the creation of an avatar which can interact with others through networking with online relationships, one of the most famous is undoubtedly the Swedish Stardoll, which recently launched a revamp of its website, redesigned to reflect the fact that compared to the average age of a year ago, around 13 years, now the users have an average age of 15 years. For those who do not know the original name was Paperdollheaven.com and the site (unlike Linden Lab, Stardoll insists on its being a site and not something else like a virtual world) started as a hobby of Scandinavian girl Liisa and was inspired by a childhood passion for paper dolls that led Liisa drawing dolls and accompanying wardrobes on the web in her own personal home page, which in 2004 became the nucleus of what would later become Paperdoll Heaven. Having chosen the directed its efforts to all those users not attracted to violent games, Stardoll has quickly proved popular with parents of its users, avoiding all the controversy that marked the years of Second Life.

Joining Stardoll is simple: you set a username and password, register for free, select a basic avatar (in 2D) to customize through dozens of possible combinations of skin tones, facial features, physique, hair, eyes or, alternatively, buy one already done, even with the appearance of a “celebrity” (there are from Lady Gaga to Jennyfer Lopez).

Stardoll Luciana PinazzoAt that point you have created your “MeDoll” (in the pictures of this article you see the MeDoll version of Luciana Pinazzo a few minutes after signup) and you’ll be in your “suite” (i.e. in your personal page) that you can decorate (in part free, some paid), you can start your Starblog, save images on your personal album, join a club or give a party with your friends (i.e. join a chat).

In addition at the time of your first entry you will receive 20 Stardollars as a gift (for many accessories and furnishings you must pay Stardollars), while others you might win / earn by participating in various competitions and votes, or opening your store designers on Stardoll (where you can sell your creations, but having to have signed up as “Superstar”, whose cost varies from 5.95 to 3.95 U.S. dollars per month depending on the duration of your choice). Having to justify not only to users but to their parents the cost of Stardoll, the company recalled on its website that “the operation of  Stardoll.com cost money. You must pay development costs, salaries, the cost of new servers and other objects. To do this you need to pay some functions. As in real life, most things are free, but some are sold”.

OStardoll cover girlverall everything must works, since the redesign of the site has been thinking about how to foster a more dynamic and social experience of a community that has surpassed 68.7 million subscribers, with a median time of 17 minutes of use a day and 8.7 million monthly pageviews. To enrich the offer of Stardoll, with the redesign of the site were introduced various social games which earn Stardollars and given more visibility area events. More optimistic that the CEO of Stardoll, Mattias Miksch, in a statement that explains how users “are going more and more time on Stardoll and are growing with the platform”. A little what their more mature Californian competitor was trying to achieve, without apparent success, for over a year.

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pinazzo cover

Luciana PinazzoHere is Luciana Pinazzo naked for you. Naked and willing, naked and… But wait, stop stop stop! There is a deception, this is a trick: Luciana Pinazzo is not naked, oh no. Or rather, she is not as you might think if you have just clicked for the title (taken a cue from a nice follower of a well-known Italian forum about SL). But myself, Luciana Pinazzo, I’m truly “naked“, meaning without screens, with no borders or limits that RL impose us, to me and you, I’m really naked in Second Life. And sometimes (check on my Flikr album if you do not believe me) I can let my avatar pose nude, but naked or dressed believe me: there is a very little difference.

Let’s talk about a few things that are important to me: if you clicked because you hoped to see me naked well, maybe you’re part of those 30,000 that every second in a year are clicking on a “hot” site. To do what? Well, mainly to satisfy needs and express feelings taht in real life and/or social relationships in RL you can not satisfy or express. So you take refuge in a virtual alternative (it reminds me of something… maybe Second Life?) in which no one seem to be hurt. Except that in this case maybe you have not to be careful, you won’t to become blind, but simply you risk to loose touch with reality.

Make sure to read this short article, very instructive, and then come back here (this morning I was waiting for my doctor and I read an old issue of D, the weekly magazine of La Repubblica, that you can find on the web, where I found that article). One point struck me: “In the face of this universe where one experiences omnipotence easy, guaranteed, free and non adversarial relationship is clear that no person with a “real” relationship can bear comparison. In fact, the first side effect of the addiction you will have in the couple“. Probably this is (also) on SL as in many chat I find a lot of suffering behind the smiling little face and bodies like Schwarzie or Barbie or that regularly pour in front of my avatar?

Roberta GreenfieldDipped in these thoughts I was, fighting a bit with a journalist on other blogs such as that of Roberta Greenfield so as not to deny my hard-earned reputation as a nuisance in RL when a dear friend of mine (although virtual) has reached me by e-mail announcing that her RL has gone to pieces. After a period of increased tension she will separate from her husband, must leave the house where she lived so far, will have to take piece together from scratch and rebuild her life. RL is also this, that’s why we like SL and it seems so promising? I hope not only for this, I like a thousand other reasons, but I can not rule out the possibility.

In the meantime I just have to send a very strong but virtual hug to my friend (to the first one who dares to say “poor her” I will crack his/her face, be careful) and an affectionate kiss and delicate, lighter than the beating of wings of a butterfly, to all those sufferers in RL. And I hope that at least in SL you can find a moment of peace before to rise again, straighten your back and walk again in RL. Never surrender my friend. Isa: be strong and a big kiss. And a kiss to all my friends.

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    Best of Italian

    Best of Italian Styles mallThe best of Italian fashion finally reunited under one roof: to try (and win) the challange was Annemarie Perenti that May 2 (from 13 SLT, at 22.00 in Italy) officially opened Best of Italian Style, the new shopping center on the island of Best of Italian where international customers (and Italians too) will find clothes, jewelry, accessories, skins, shape, tattoos and whatever they need to customize their avatars with a refined and elegant style, characterized byprecisely the best Italian style.

    For the inauguration will be held at the nearby home of Jen Fashion Center, a fashion show event with a score of heads, brought in five models and catwalk model, representing all the shops in the new structure (with futuristic architecture innovation by raising the pyramid to the sky a star is born from a reworking of an old pavement, that of Montecitorio in Rome), after the parade, around 14 SLT (the 23.00 in Italy), will start a treasure hunt intended to distribute prizes to all those who will respond to simple questions of general knowledge about Italy.

    Best of Italian partyMeanwhile, our DJ, Tatanka, will dance the dance club in Jen Fashion Center, to celebrate the event.For everyone there will be freebie too in many of the individual shops, therefore it will be an event not to be missed, to renew for free (or pay a fair price) your wardrobe. To help there will also be two new hosts bilingual (English and Italian), who can provide information and assistance to all, and of course me and the staff of Piazza Italia, land mate (and next) of Best of Italian.

    Where all of you are invited to visit the shops of Ardigraf Design, B! FashionBabele Fashion, Baiastice, Beauty AvatarBolero CollectionBrenda Clellon,Cindy Looby, CR Fashion, DD Style, Heartcode, Lady Thera, Limited Edition, Musashi Do, Sartoria Italiana, Stiletto Moody, Slag and Vanity Affair. We will wait to see you!