Keiichi Matsuda’s Hyper-Reality

Keiichi Matsuda’s Hyper-Reality

A paranoid and dystopian vision, or an insight nearest to our future daliy reality than we would like to admit? The Londoner designer Keiichi Matsuda who in 2013 launched on Kickstarter a crowdfunding campaign to finance his project Hyper-Reality, a series of three short movies set in the near future an devoted to the exploration of a city (Medellin, in Columbia) saturated by the technology and by the media, has distributed on the web the first one of the three short movies, of the duration of 6 minutes and 15 seconds

Hyper-Reality, the first chapter

The main character of Keiichi Matsuda’s movi is the forty-two years old Juliana Restrepo, disillusioned with her life, dominated by a technology and by media more and more invasive, so much to fill her vision with sinternet ervices as Google, video-game, jobs research services and buildup of “loyalty points” tied to her online identity and to her daily activities.

Keiichi Matsuda hyper realityOn the bus, on the road, in the shops, Juliana see continously superimposet to physical reality a series of contents of increased reality and virtual reality. But suddenly in a supermarket the “hyper reality” system starts to show flaws, showing superimposed to the physical reality contents intended for a man named Emilio, as the avatar of an attractive young girl with guns.

Alarmed Juliana calls her provider help desk which warns that her account seems under attack and suggests her to follow a blue line to the nearest service center to confirm, giving her own biometric data, her online identity.

Enjoy the Keiichi Matsuda’s video

How the story made up by Keiichi Matsuda ill end you can discover looking at the video. Then if you wanna manteined up to date about virtual and augmented reality and the developing of new geek technologies, continue to follow, even through our account on Twitter and our fanpage on Facebook (but remember: Mondivirtuali is also on Flickr, on Pinterest, on e su and also on Youtube).

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