Ebbe Altberg, Eric Bono: virtual reality is a paradigm change

Ebbe Altberg, Eric Bono: virtual reality is a paradigm change

Ebbe Altberg Bloomberg interviewThe media hype related to virtual reality is now clearly visible, but reagarding the “stunning” possibilities of this technology there is still a lot of uncertainty among the experts. A confirmation has come from a television interview (you can watch it following this link) run by Emily Chang for Bloomberg Business to Ebbe Altberg, Linden Lab Ceo, and to Eric Bono, founder and Ceo of AltspaceVR, about the future growth of both the virtual reality and the augmented reality.

These days circulates indeed one more report which estimates from here to four years an explosion of the market of virtual reality which would rise from $ 6.7 billion in worldwide sales expected for 2016 to 70 billion in 2020. Ebbe Altberg (who between the lines pointed out that after more than 12 years Second Life continues to be profitable, so much that Linden Lab had sales of $ 60 million even this year through the sale of its services to Second Life users) and Eric Bono appeared optimistic, given that virtual reality isa paradigm shift as were PCs or smartphonesand indeed the same growth in the number of startups involved in virtual reality (from 20 in 2008 up to 162 in 2015) would seem to confirm that efforts to makethe leap” are consistent.

Eric Bono Bloomberg interviewOther analyzes such as those of Digi-Capital, of which Mondivirtuali already reported are less optimistic on the spread of virtual reality and focus more on growth of augmented reality, which by its nature seems to have more mass-marketapplications than virtual reality, for which Ebbe Altberg admitted that at least initially the aim is to niche markets, albeit important, like the gaming and professional applications (eg for designers, architects and engineers, or professionals who need to interact with objects and three-dimensional spaces).

Some SL bloggers like Inara Pey add that while the augmented reality does not isolate the user from the world around him/her (indeed he/she  does interact with it), virtual reality ends with isolating the user, which could make augmented reality more attractive to a wide range of daily activities, thus creating a potential user base much wider than that of the virtual reality. We’ll see how things will go, btw if you want to keep informed of new developments in virtual reality and augmented reality you just have to continue to follow Mondivirtuali.it, even through our account on Twitter and our fanpage on Facebook (but remember: Mondivirtuali is also on Flickr, on Pinterest, on Scoop.it, on Paper.li and also on Youtube).

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