Always less talk, more and more facts, or if you prefer less texts and more pictures and videos. For everyone involved in the social media trend is clear for years and the flowering of visual content on Flickr and Pinterest (but also of users and traffic to these media) proves it.
They’ve also noticed many “fashion blogger” of Second Life, so that Monica Querrien in a post immediately taken up by tam tam of the network, noted that “once, being active simply meant if you had a Flickr account. Lately, it means having at least 500 views” for each image uploaded “and the number of faves to go along with them”. In short, as noted also by Sophee Mojo, a question arises: “Do you think SL blogs are on there way out? Do you read them? Or have you navigated over to Flickr and given up your blogosphere?” Bloggers, in large part, seem to believe that for blogs in general and for those of (virtual) fashion in particular there is still a reason to be and probably is it.
But if you want to attract attention (and advertising) to fashion companies also only virtual, you must be aware that a blog written only for your passsion has no chance of emerging in the vast sea of internet, as well as an album on Flickr that animates only occasionally by some image created and networking for personal entertainment only it will be lost among the millions of possible alternatives, in the same way a personal profile on Facebook has no particular attraction for the more than 1.2 billion users on that platform if you do not care so professional, enriching content more and more interesting.
The underlying truth, I think, is that social media are entering a phase of maturity and they tend to become at the same time platforms from which you can not be excluded, but where it is not sufficient to be present, if you want to emerge.
You must produce contents, as much as possible visual, but you must also increase the degree of engagement of your fans or followers. You have to be able to thank for their favs, as well propose to your images (or movies), a good selection of contents from other users (photos, movies or discussions), You have groped to quickly leverage the interest that these platforms are able to create and direct it just as quickly on your events (runway shows, concerts) or on your promotions (if you are creative selling, for example, clothing for avatars, rather than 3D buildings in Second Life or in Minecraft, etc).
That said, they still serve the blog? I believe serve only if and to the extent that you are willing to manage them professionally. Otherwise there are certainly many other hobbies, games and pastimes that engage: I between work, writing for several websites (particularly Mondivirtuali and Fanwave), family and some other small entertainment, I can not actively manage my personal blog, reserving that space for some personal reflection that can not have space elsewhere.
What do you think? In the meantime enjoy the pictures taken from the group of Mondivirtuali on Flickr and if you want to be informed about news that are emerging on virtual worlds and other social media, keep following Mondivirtuali.it, even through our account on Twitter and our fanpage on Facebook (but remember: Mondivirtuali is also on Flickr, on Pinterest, on Scoop.it e su Paper.li and also on Youtube).